The Results
The Opal card is now used for 75% of journeys taken each day on public transport in the greater Sydney area, covering a massive 40,000-square-kilometer chunk of the state.
The partnership between TfNSW and Cubic has been the cornerstone of the project’s success. “We let Cubic focus on what they are really good at doing and where there are gaps, we fill in. This has allowed us to be much more collaborative and is one of the secrets to our success with Cubic,” says Greg Ellis, general manager of ticketing concessions for TfNSW.