The Results
Breeze Card introduced a common, regional fare structure for all agencies serving Atlanta, facilitating integration and interoperability across several transit services in the city, helping improve fare policies in the region, increasing convenience, and simplifying travel across Atlanta for many of its residents.
The upgraded Breeze Card system allowed MARTA to leverage all of the new storage and security features, while becoming less depended on often vulnerable, on-premise solutions – all to the benefit of Atlanta’s travelers. It marked an important step in the journey to provide the best-in-class, next-generation transit service in the city.
The upgraded Breeze Card system provides MARTA and its customers with modernized functionality, improved service and greater efficiency, expanding Atlanta’s smart city capabilities. It sets MARTA on a path to continue serving its travelers well into the future, while continually improving the transit experience in the city.
