The Challenge
While options to enhance fare collection systems are available, there are a number of challenges facing agencies today.
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Traveler adoption rates for mobile-only ticketing solutions on fixed-route bus systems is low.
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Traditional “visually-validated” mobile ticket solutions require bus operators to continue to serve as the fare enforcement officer and to manually record passenger boardings.
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Modern electronic fare payment systems are typically accessible to only agencies with multi-million dollar budgets.
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Paper passes do not allow for agencies to collect usage data or prevent fare evasion.
- Traditional, bespoke systems take years to deploy, expensive to operate and maintain and difficult to change.
The Solution
We believe that electronic fare collection need not be complicated, take years to implement, or be available only to the largest agencies.
That is why we offer TouchPass, a Fare Collection-as-a-Service digital platform. This account-based, cloud-hosted, multi-agency solution offers all the features enjoyed by the largest transit agencies.
"TouchPass is an important breakthrough for the fare collection industry -- especially for small and mid-sized agencies. The ease of setup, scalability, and versatility are unmatched, and the transaction-based fee structure makes heavy upfront costs a thing of the past." - Leading Transit Consultant
Full-featured. Future-proof. Affordable.
The Benefits
We are agency-focused and welcome the opportunity to guide transit agencies in their fare payment modernization journey while prioritizing travelers and improving an agency's day-to-day operations. Agencies that employ account-based solutions are able to enjoy incredible benefits for themselves and their travelers, including the following:
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Agency issued and bring-your-own fare media options including smart cards, mobile QR codes, student IDs and paper tokens.
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Real-time, actionable data on fare product sales and passenger boardings.
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Streamlined implementation in weeks.
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Continuous flow of new features.
- Customization through configuration ensures flexibility in setting fare policies and delivering an optional passenger experience.
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Increased protection against fare evasion.
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Improved boarding time, reduced operator responsibilities, and consistent fare enforcement.
More Americans Say They Don't Carry Cash
CNBC | January 15, 2019
Americans Barely Carry Around Cash Anymore
NY Post | March 22, 2018
VVTA Launches TouchPass For Bus Fares
Victor Valley Daily Press | January 2, 2020